Got a new potato chip recipe? Lay’s has $1 million for you

A Facebook contest by the snack brand is just the latest crowdsource marketing campaign. Plus, better read quick—that book is disappearing, an Irishman opens a makeshift Hollister store in his backyard, Emmy surprises and snubs, video game scents, and more.

Ragan Insider Premium Content
Ragan Insider Content

You say po-ta-to. I say po-tah-to. Actually, I prefer spud, but that’s neither here nor there. Whichever way you refer to the starchy vegetable, if you happen to have an original chip recipe that you’d care to enter in Lay’s new “Do Us a Flavor” Facebook contest, you might soon be referring to yourself as rich. Following an online vote, one lucky winner will walk away $1 million richer (or earn 1 percent of the flavor’s net sales in 2013—their choice).

Contests aside, are you ever worried you spend too much time on Facebook? Here are some helpful tips for how to maintain an active presence on the social network without having to give up every waking hour.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.