Some company slogans are woefully inaccurate.
That’s why we owe Clif Dickens a hearty thanks for creating some much more accurate slogans for some of America’s most recognizable brands.
Dickens runs the Tumblr account Honest Slogans, which features company logos and slightly more cynical slogans than the ones that brands proffer themselves.
Target: Walmart for the middle class
A suggested slogan for Honest Slogans: Fu***ng brilliant.