Have you spammed a blogger with press releases lately?

Bloggers have joined reporters in their disdain for PR pros spamming their e-mail boxes with pitches that have little or nothing to do with the blog’s content. As you might imagine, bloggers are even more vocal about it than journalists. But why can’t they just filter the press releases in their e-mail boxes? Why all the complaining?

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.