Heinz makes waves on Twitter with ‘Mayochup’ poll
The condiment maker stirred up a spirited conversation by asking consumers to vote on its ketchup-mayonnaise blend. Excited or just puzzled, many weighed in. ‘Salsa rosada,’ anyone?
How much do you care about condiments?
Some were ready to mix it up on Twitter after Heinz released a poll asking whether Americans were in favor of a new blend called “Mayochup” hitting the shelves.
Want #mayochup in stores? 500,000 votes for “yes” and we’ll release it to you saucy Americans.
— Heinz Ketchup (@HeinzKetchup_US) April 11, 2018
The product would be a mixture of ketchup and mayonnaise, a combination that many have made on their own for years.
“Mayochup?” A U.S. “debut?” For many Americans, particularly those in the Latino community, the concept of combining mayonnaise and ketchup is nothing new.
Become a Ragan Insider member to read this article and all other archived content.Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.