How comms services providers see the future of communications

We asked our community of vendors and agencies how they see the future of the PR world after COVID-19. Here’s what they predict.

Ragan Insider Premium Content
Ragan Insider Content

What’s next for communications after COVID-19?

For service providers and vendors, getting ahead of industry changes is the difference between big success and loss of market share. We asked for their predictions once businesses reopen fully.

Here’s where they think we are headed:

Ellen Feaheny, AppFusions: “Demand and require more tools to communicate, learn and share not just with their internal network, but also their coveted external network. Membership controls, enterprise authentications, integrations and curated and intelligent content creation feeds—in holistic strategies—[constitute] … a competitive edge that grows a critical corporate asset that compounds with time.”

Jordan Yocum, Page One Power: “I expect the growing need for higher-quality internet, and more tools associated with working remotely, such as Slack, Zoom, etc.”

Agnes Molnar, Search Explained: “I think the value of information management and knowledge management will be increasing significantly. With more people working from home … tools and technology are not enough, their mindset and skillset also have to be aligned.”

Janet Wilson, Logico Creative Solutions CC: “Getting the right information to the right people at exactly the right time through AI.”

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.