How to choose the right social media monitoring platform

They are so many social media monitoring tools, and all claim to be the best. To find the best one for your brand, heed this expert’s tips.

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There are so many options, and all claim to be the best.

To make the decision process a little easier, Sebastian Hempstead, vice president of Brandwatch, explains what you should look for in a platform, and how to know when you’ve found the right one for your brand.

First, Hempstead recommends you talk with multiple monitoring companies, and explain to them what you want to achieve. Can their platforms answer the questions you have?

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