How to create a crisis comms plan — fast

Yes, you can put together a plan quickly. Here’s how.

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How to quickly create a crisis comms plan

So it’s time to sprint.

Gerard Braud, president of Braud Communications and a crisis comms expert, laid out five simple steps to getting ready for a crisis in your organization.

Here’s how to do it.

Braud says that one properly written plan can serve nearly any type of crisis. It’s vital that it clearly outlines key responsibilities so there’s no ambiguity in the moment. This plan should include:

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