How to entice bloggers to write about you: Make it worth their while

Got a story you think would be great for a blog? Make sure you consider not only how the blog’s readers will respond to the story, but also how it will benefit the person behind the blog. At least that’s the advice from Darren Rowse at ProBlogger . “The key is to find a way to not only deliver value to yourself and their readers – but to them [the bloggers] also,” Rowse wrote.