Social Media How to fish for customers on Facebook It takes skill and a light touch to land big catches on Facebook. Check out this guide to having the right bait and gear to reel in customers. By Joshua ParkinsonDec. 2, 2013 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.