As you may have guessed, the majority of people working in public relations are women. And yet, on average women earn less than men.
Last year, Ragan.com—PR Daily‘s sister site—reported that 73 percent of the 21,000 members of the Public Relations Society of America (PRSA) are female. Another estimate, from the chair of the PR department at Syracuse University, put the percentage of women in the industry at 85 percent.
Despite women’s overwhelming presence in the industry, 80 percent of upper management in PR is male, according to Ragan.com.
In late 2007, PRSA performed its most recent study on the issue. The study found that men reported average annual salaries of $93,494, while on average women reported salaries of $66,467.
(The median salaries were somewhat less lopsided at $73,250 for men vs. $66,467 for women.)
A search of PayScale.com echoed these figures.
Men earn more than women at the job of PR specialist, according to PayScale.com.