Infographic: A marketer’s guide to Pinterest

From who’s already using the hottest new social network to why you should be, here’s how to get your brand inside of a pinning team.

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Aside from being highly addictive, Pinterest actually offers major value to PR pros and brands. The site has proved its ability to drive traffic, promote shareable content, and create a thriving online community that is 87 percent female.

This infographic from MDG Advertising illustrates Pinterest’s unique demographic, the companies that have already figured it out, and tips on how to make your brand pin-worthy.

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