Infographic: How mobile consumers use voice search

As AI assistants and search engines become more integral to users’ lives, PR pros and marketers should take voice search optimization more seriously. Consider these insights.

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Just how important is voice search technology?

As virtual assistants and smart speakers gain popularity, it might be just as important to rank in voice search algorithms as it does to reach the top of the Google results page.

However, voice search hasn’t replaced time-tested SEO practices just yet. For now, the technology is being used only in selected scenarios.

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