Infographic: Which calls to action best suit your organization?

These promotional prompts encourage consumers to act, but which types will help you achieve your goals? This guide shares common styles and best practices for implementing them.

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Great marketing content does you no good if your call to action falls flat.

Whether you’re offering free downloadable content, consultation free of charge or complimentary use of premium services for a limited time, grabbing readers’ attention and getting them to click is the whole ballgame.

There are multiple approaches to take when crafting these embedded messages, though, and not all methods work for every organization.

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