Jeep nets Super Bowl ad favor, Victoria’s Secret accused of toxic culture, and Corona Extra clams up amid the coronavirus storm

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Good morning, PR pros:

 On Sunday, Punxsutawney Phil’s shadowless appearance announced an early spring—and his likeness, along with Bill Murray, netted Jeep an early marketing win during Super Bowl LIV.

Today isn’t just Game Day. It’s Groundhog Day. Watch Bill Murray in the Jeep “Groundhog Day” commercial featuring the 2020 Jeep Gladiator. #JeepGroundhogDay

— Jeep (@Jeep) February 2, 2020

The video has topped several lists for outstanding Super Bowl ads and garnered retweets, views and social media conversation.

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