Levi’s picks a Levi’s Girl to focus on social media marketing
Meet Meghan Smith. She’s the first-ever Levi’s Girl, the company’s online personality to market to women. She earned this six-month paid position by creating a two-minute video for Levi’s Facebook page. “Smith will get an immersion course in Levi’s marketing with a focus on social media efforts,” reports MediaPost . “She will also be ‘Style Ambassador’ for Levi’s Women, which means she will post looks and designs online, and ‘channel…
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