Lousy customer service experience makes PR pro ask: Why isn’t this popular retailer monitoring social media?
A PR professional had a lousy customer service experience at a national office supply chain — it rhymes with Maples — and later tweeted several times about it. No one at the company responded. “Is it really possible a top retail store (perhaps the leader in its sector) has absolutely no one from advertising, marketing, PR or customer service on Twitter?” He wrote. “If you don’t get involved in the conversation or at least listen to what’s going on you will be tri…
Become a Ragan Insider member to read this article and all other archived content.Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.