NBC Sports to stream live video, setting sights on Olympics
To keep up with competitors, NBC sports is revving up its streaming service. Here’s what brand managers can expect.
NBC Sports is looking to set the new standard for Internet video streaming services—just in time for this year’s Olympic Games.
Currently, if you want to take advantage of an optimal video streaming platform, you look to Major League Baseball. The league’s MLB Advanced Media—or Bam—serves as the backbone for HBO’s streaming video.
NBC’s Playmaker Media is Comcast’s latest venture, and reps say it will launch soon.
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