Periscope changes, partnerships highlight Twitter’s opportunities for brands

The platform announced plans to monetize videos from its users, and though it’s staying silent about changes to its live-streaming app, social media users showed off the new features.

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Brand managers that create content on Periscope should know that the app is testing new features, including pre-recorded video, enhanced picture quality and graphics to live broadcasts.

Check out this video from Periscoper Alex Pettitt:

LIVE on #Periscope: Rocket Explodes in Florida, plus more of Today’s Tech News #Tech https://t.co/BScXQyDcxB

— Alex Pettitt (@Alexpettitt) September 1, 2016

If you tune into the live-streaming app with any frequency, you’ll notice that the picture quality is far superior, graphics have been added and Pettitt is using pre-recorded video. This is a big departure for the platform, which previously only allowed users to broadcast whatever their phones were capturing at the time.

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