Pitching Notes, the Yelp of the PR Industry

Of course they would.

That’s the goal of Pitching Notes, a new website devoted to aggregating important information about journalists in an effort to create in-depth pitching profiles accessible by anyone, free of charge.

As the name suggests, Pitching Notes describes itself as the “free service where members can share their reporter experiences with other PR professionals.” Registration is quick and easy, but make sure to check your spam folder for the verification email. Once registered, users have the option of creating reporter profiles. I took a few minutes to fill one out, and the process was quick and seamless.

Rate a reporter out of five stars in four main categories: responsiveness, professionalism, amicability, and overall rating. Include a blurb about your interaction with the journalist, and, voilà, the pitching profile is complete. Other PR pros can search reporter profiles directly or by filtering lists by most recent, highest rated (out of five stars), or most popular (based on number of profile views).