Media Relations Press release dos and don’ts Get a quick refresher on the ins and outs of the quintessential PR tool. By Kevin Allen@kevin_j_allenAug. 1, 2013 SHARE Of course you are. You haven’t made it this far in your public relations career without mastering the art of those promotional bulletins. You can (and do) write press releases in your sleep. You have nothing new to learn. Ha! To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.