So you’re a PR professional, are you—a real press release pro?
Of course you are. You haven’t made it this far in your public relations career without mastering the art of those promotional bulletins. You can (and do) write press releases in your sleep. You have nothing new to learn.
There’s always room for a refresher when it comes to tried-and-true skills—even press releases.
This infographic from Skadeedle gives a terrific reminder of the dos and don’ts of press releases.