Report: The 5 brands that could perish in 2012
A survey of American consumers is bad news for these major organizations. Do you think they’ll make it?
The company surveyed 5,000 U.S. consumers, who gave their opinions on which companies they thought would not exist in 2015.
Here are the dubious five:
• Eastman Kodak: 27 percent
• Netflix: 19 percent
• U.S. Post Office: 18 percent
• Research In Motion: 14 percent
• Sears: 11 percent
What do each of these companies have in common? Four of the five had to deal with recent PR disasters:
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