Report: The 5 brands that could perish in 2012
A survey of American consumers is bad news for these major organizations. Do you think they’ll make it?
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The company surveyed 5,000 U.S. consumers, who gave their opinions on which companies they thought would not exist in 2015.
Here are the dubious five:
• Eastman Kodak: 27 percent
• Netflix: 19 percent
• U.S. Post Office: 18 percent
• Research In Motion: 14 percent
• Sears: 11 percent
What do each of these companies have in common? Four of the five had to deal with recent PR disasters:
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