Savvy brands could benefit from recent changes to Pinterest

The immensely popular social network is remodeling to make the site even more visual, and it’s looking for volunteers. This could be an opportunity.

Ragan Insider Premium Content
Ragan Insider Content

Like pretty much every other social media platform these days, Pinterest is changing its look to become even more visual.

In a recent blog post, Pinterest says, “Pins are bigger and we’ve added more information related to pins, so it’s easier to find things you’re interested in. For example, on each pin, you’ll see pins from the same board, other boards this pin was pinned to, and a whole slew of related pins.”

The platform is seeking volunteers to be among the first to try the new look, so savvy brands looking to be early adopters might want to take advantage of that here.

They also improved the functionality and made the navigation “more intuitive,” so look for those changes to roll out over the next few months.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.