Starbucks offends Irish with errant tweet

The company is apologizing after its Irish Twitter account asked its followers why they’re ‘proud to be British’?

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Nothing against patriotism—it’s just that it was @StarbucksIE, the coffee giant’s Irish Twitter handle, which posed the question. Looks like somebody could have used another double espresso.

As you might expect, the tweet angered more than a few people on Twitter.

@StarbucksIE clearly the doofus running starbucks Ireland account is British #eejit

— Gari Deegan (@GariDeegan) June 5, 2012

Starbucks apologized in a follow-up tweet (and to the brand’s credit, it hasn’t deleted the erroneous message). In another tweet, the company thanked its Irish followers for forgiving the mistake:

Hey Ireland, thanks for forgiving our mistake. Today we’re enjoying our coffee in a different way..…

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