Study: Boomers slow to adopt mobile Web

A new study says that more than 85 percent of Baby Boomers own mobile phones; however, eMarketer reported that only 55 percent “consider their mobile phone a necessity.” eMarketer noted that “Boomers’ mobile Internet adoption rates will be similar to their social media uptake — that is, slow. They must see the benefits before they sign on.” Related WebProNews “Facebook and Twitter access via mobile browsers has grown by triple digits in the past year, according t…

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