Survey: Twitter most popular social media tool among B2B companies
Wait until you see the percentage of business-to-business companies that are using social media. It may surprise you—even embarrass you.
A survey this week by Worldcom Public Relations Group found that 83 percent of business-to-business companies are communicating with social media, and 54 percent plan to increase their social media budgets in 2011.
The most popular social media channels among respondents (who were told to check all that apply) are:
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