Good morning, PR pros:
Though most organizations are ramping up their PR, marketing and social media campaigns with messages of love in advance of Valentine’s Day on Friday, San Antonio Zoo took a different route.
The organization is offering consumers the opportunity to name a cockroach after an ex, and the zoo promises to “serve it up as an enrichment treat to one of our animals.” This vengeful display costs a mere $5. The zoo is also offering to name a pre-frozen rodent after an ex, which it will feed to a reptile for the bargain price of $25.
Do all your exes live in Texas? https://t.co/9Wk5wsHVDR
— San Antonio Zoological Society 🦏 (@SanAntonioZoo) February 7, 2020
The zoo even set up a livestream of its cockroach habitat ahead of its feedings. Who says romance is dead?
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