The 5 most-useful social media tools this week

YouTube is the word this week. From a tool that enables you to create your own content to a website that helps you master the art of foreign language subtitles, your videos will never be better.

Ragan Insider Premium Content
Ragan Insider Content

Ready to press play? Here we go:

1. Work out what people are watching with YouTube Insights for Audience.
Get your bookmark button ready; this is big. YouTube is testing a tool that reveals the video content preferences of viewers, sorted by key demographics (age, location, and interests). This will potentially make the planning and creation process a much more scientifically driven proposition than it traditionally has been.

2. Embrace your inner James Cameron with YouTube Create. This dedicated sub-section of YouTube provides a number of tools to help you create content that will stand out. The most interesting of which is GoAnimate; it enables you to create animated films from scratch. Cool, huh?

3. Translate languages with some slick sub-titles via Got a Spanish video that requires English subtitles? Or perhaps you want to provide some additional commentary to explain something in greater detail? Yes? OK. Go and give Overstream a whirl.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.