The 75 most overused buzzwords and marketing cliches in press releases
PR pro Adam Sherk scoured a multitude of press releases to determine how often certain buzzwords and clichés are used. Here are the top five, starting with No. 1: leader, leading, best, unique, and solution — and the list goes on and on.
Ragan Insider Premium Content
To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.
