The “Girl Power” of mobile

There’s overwhelming evidence that women are more active then men in social media. However, many firms still spend more time targeting males. Well, if you needed more impetus to get your head on straight and target women here it is: The fairer sex is also more hip to mobile (you know, the “next big thing” the cool kids are talking about). Brian Solis has a full report from which you can “borrow” for the next time you craft a strategy deck for those geniuses in the C-suite.&#…

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