The most overused PR words of 2012

Find out the words that were used way too much in press releases this year.

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Unfortunately, everyone else has exactly the same idea in mind and as a result, we end up with tired words, words that are overused, and no place is this more common than in the press release.

In partnership with Marketwire, Shift Communications sampled 5,000 press releases from 2012 to find the most overused words. Take a look and share the graphic with your fellow communications professionals so we can start to use different words next year.

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