The winners of the PR Daily Corporate Social Responsibility Awards

Find out which campaigns took the top spot in PR Daily‘s first-ever awards program for corporate do-gooders. 


Corporate social responsibility (CSR) programs took a bruising during the recession, as a number of organizations curtailed their CSR budgets.

As the entries to PR Daily’s first-ever Corporate Social Responsibility Awards showed us, the recession did not hurt the quality of the CSR campaigns.

The work coming from all types of organizations is incredibly impressive, and we appreciate all of the entrants sharing their work with us. But we had to choose winners—the do-gooders who did the best in each category.

Thanks to everyone who entered. And thanks for being a part of the PR Daily community.

Congrats to the winners! Look for a PR Daily Special Edition that delves into the campaigns that won the top spot in each category.

Best Cause Branding

Winner:

Esurance, Inc.

Honorable Mentions:

AmWINS Group, Inc.
Bounce Energy
L’Oreal Canada
Underwriters Laboratories Inc.

Best Community Affairs

Winner:

Underwriters Laboratories Inc.

Honorable Mentions:

Ally Financial
Delta Dental of Colorado
Esurance, Inc.
National Football League
Philips North America

Best Corporate-Community Partnership

Winner:

CBRE

Honorable Mentions:

Ally Financial
CellTrust Corporation with Kids Voting Arizona and The Arizona Bar Foundation
Montagne Communications for FairPoint Communications
Operation Support Our Troops America and Navistar Defense
Picerne Military Housing and the Fort Meade Police
Spectrum Health
Underwriters Laboratories Inc.

Best CSR Event

Winner:

Picerne Military Housing and the Fort Meade Police

Honorable Mentions:

CareFirst BlueCross BlueShield
Empire Facilities Management Group represented by MartinB, LLC
Green Mountain Coffee Roasters Zipcar

Best CSR Leader/Company (under 5k employees)

Winner:

Pioneer Services, a Division of MidCountry Bank

Honorable Mentions:

Delta Dental of Colorado
Webster Bank

Best CSR on a Shoestring

Winner:

Edmonton Police Service

Honorable Mentions:

Avalon Rare Metals Inc.
Creative Territory
Energy Educational Council’s Safe Electricity program
Gannett Fleming

Best Diversity Communications

Winner:

Underwriters Laboratories Inc.

Best Employee Volunteer Program

Winner:

Philips North America

Honorable Mentions:

Kaiser Permanente
Pioneer Services, a Division of MidCountry Bank
Underwriters Laboratories Inc.

Best Environmental Stewardship

Winner:

Reckitt Benckiser

Honorable Mentions:

Intel Corporation and North of Nine Communications
PepsiCo Foods Canada

Best Media Relations

Winner:

Webster Bank

Honorable Mentions:

Green Mountain Coffee Roasters
Intel Corporation and North of Nine Communications
Underwriters Laboratories Inc.
Yulu Communications

Best Nonprofit/Corporate Partnership

Winner:

AmWINS Group, Inc.

Honorable Mentions:

Ally Financial
Esurance, Inc.
Pepco
Siemens Healthcare Diagnostics and The American Society for Clinical Pathology (ASCP)

Best Philanthropy Communications

Winner:

Basement Systems, Inc.

Best Publication

Winner:

Statoil Canada Ltd.

Honorable Mentions:

Giant Eagle, Inc.
Kennecott Utah Copper
NW Natural

Best Stakeholder Engagement

Winner:

The LBJ Express Project and Griffin Strategies, Inc.

Honorable Mentions:

Learning for Life
Walmart

Best Sustainability

Winner:

Statoil Canada Ltd.

Honorable Mentions:

FMC Corporation
Kennecott Utah Copper

Grand Prize CSR Campaign of the Year

Winner:

Kaiser Permanente

Honorable Mentions:

AmWINS Group, Inc.
Creative Territory
Energy Educational Council’s Safe Electricity program
Green Mountain Coffee Roasters
Underwriters Laboratories Inc.

(Image via)

COMMENT

PR Daily News Feed

Sign up to receive the latest articles from PR Daily directly in your inbox.