#TheDailySpin: 5 lessons in brand marketing from ‘The Voice’

You’ll want to turn your chair around for this one. Plus, a frank ‘hot dog’ billboard, the inventor of Spanx is loaded, One Million Moms drop campaign against Ellen, rebranding marketing, and more.

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Seems Marilyn Hagerty, the 85-year–old behind the Olive Garden review that went viral, might have some competition, as more senior citizens turn to the Internet and social media as a news means of communication.

We’d love to hear what senior citizens think about this billboard from the Physicians Committee for Responsible Medicine. The sign, which says “Hot Dogs Cause Butt Cancer,” aims to make men more aware of their risk of colorectal cancer. And it’s just in time for baseball season.

Ladies, feel free to eat as many hot dogs as you want. You can just buy another pair of Spanx, helping contribute to Sara Blakely’s paradoxically growing slimming undergarment empire. At age 41, the creator and owner has become the youngest, self-made female billionaire to ever enter the annual Forbes list.

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