#TheDailySpin: ‘GMA’ hires Elizabeth Smart—wise move or worrisome PR stunt?

Smart will report on kidnapping for the ABC morning show. Plus, a PR firm for pets, feminine hygiene ads get real, cursive curbed in Indiana schools, and more.

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Here’s one for the dogs—no, really. A veteran marketer and a NY Post pet journalist teamed up to launch Tail Wag Media, a PR agency focused on pet wellness and lifestyle. And it does tricks.

We’re flattered: PR Daily called a must-read.

Always on the cutting edge: Maxi-pad maker introduces first feminine hygiene advertisement to actually depict anything remotely resembling blood and not the blue liquid that resembles Windex.

President Obama said “the Internets.”

We know, Billy, those cursive R’s are difficult. Good thing you won’t have to worry about it—in Indiana, at least.

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