#TheDailySpin: Vocus unveils ‘premium’ version of Help A Reporter Out

But don’t worry; the free version of HARO is still available. Plus, ‘The Millionaire Matchmaker’ makes amends; Facebook makes a PAC; and two old guys from the BBC make us laugh.

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Although Doritos inventor Arch West died this week, the Frito-Lay brand won’t let that bury it’s annual Crash the Super Bowl contest, but participants will have to battle Andy Samberg and The Lonely Island on this year’s USA Today Ad Meter to win the real prize. If a consumer-generated commercial scores No. 1 on the chart, the creator gets a bonus $1 million. If The Lonely Island ad tops the list, the money goes to a charity of their choosing.

Of course, it’s not Super Bowl season yet—it’s not even October yet, but new data suggests there might be already be a vampire lurking around the house that only comes out after sunset—your tablet device.

Braving the daylight, Amazon is set to unveil its “Kindle Fire” on Wednesday; meanwhile, rumor has it that Barnes & Noble might launch its Nook 2 next month.

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