To increase engagement, Instagram Stories boosts its visibility

Despite its near-overnight success, platform engagement officers want more for their latest feature. Here’s how its gaining display prominence.

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Instagram is putting greater emphasis on its Snapchat-rivaling Stories feature.

You can now find suggested Stories atop the app’s Explore section, which execs hope will help people find more accounts to follow and engage with more of the app’s prominent users.

The accounts that show up in users’ Explore section will vary based on their interests and followings.

Mashable offered an analysis of why this move is significant:

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