Wendy’s—and consumers—were over the moon (pie) after a recent conversation between two brands’ social media teams.
On Wednesday, MoonPie kicked off the interaction with this tweet:
.@Wendys I think you are very pretty
— MoonPie (@MoonPie) January 24, 2018
Thanks MoonPie! You’re such a snack!
— Wendy’s (@Wendys) January 24, 2018
The interaction continued, with consumers tuning in to like, comment and retweet the posts: