United Airlines’ Twitter account hijacked and used to distribute tweets offering ‘better sex’

This is a communicator’s nightmare. You’ve sold Twitter to your boss, built a steady following, and then the account falls prey to a hacker. That’s what happened to United Airlines — a brand that’s already taken its social media licks on YouTube — when the company’s nearly 57,000 followers received messages from the airline Friday offering “better sex.” United quickly deleted the message and sent a tweet apologizing to its followers, reported the…

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