Vice plans up to 15 percent staff cuts

The media company has done well with attracting younger readers in previous years, but viewers and revenue numbers are dropping off. Now, it looks to narrow its focus.

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Many news media outlets are embracing digital models to grab eyeballs and stay competitive—but even digital-first publications are struggling.

On Wednesday, The Wall Street Journal reported that Vice Media plans to cut its staff by up to 15 percent, due to declining readership and revenue.

Bloomberg reported:

The company isn’t planning layoffs, but it will be merging some of its so-called verticals — sites focused on certain topics — said the person, who asked not to be identified because the deliberations are private. Vice won’t be eliminating coverage of any news areas, the person said.

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