What if novels got critiqued like corporate content?

Each week, Evan Peterson rounds up stories from across the Web that scribes of all stripes should check out. In this week’s roundup, we find writing spots everywhere, why you should be happy to write for a living, how to read and how not to give feedback.

Feedback: Every writer for every brand gets feedback. You could argue that it’s tougher writing for a brand than doing journalism due to the precision involved in writing using a brand voice, and you’ve usually got lots more editors. That being the case, you’ll recognize the fictional feedback provided in a new ad campaign for the Winston Fletcher Fiction Prize, which offers corporate sounding critiques of famous novels such as “The Great Gatsby” and “Catch 22.” The real cringe-worthy part of the ads, however, is that it’s feedback that you’ve no doubt given if you’re an editor.