When PR expectations are unrealistic
Clients can go into relationships with PR pros harboring pie-in-the sky ideas about instantaneous, national exposure. You have to bring them back down to Earth.
Ragan Insider Premium Content
![Ragan Insider Content](https://s39940.pcdn.co/wp-content/themes/ragan-theme/img/insider_600x350_lockdown.jpg)
To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.
![Ragan Insider Logo](https://s39940.pcdn.co/wp-content/uploads/2018/05/ragan-insider-logo.jpg)