Here’s the second sentence: “We promise not to screw it up.”
Tumblr CEO David Karp (who offered his own post that even included a Tumblr-specific, rather vulgar signoff) will remain in charge of the site, she stressed. In a show of solidarity with the animated-GIF-heavy content of Tumblr, Mayer included one of her own. Tumblr’s “product roadmap” will stay the same, she offered.
Mayer was right to stay on defense in her statement. Before Yahoo’s $1.1 billion purchase of Tumblr was even official Monday morning, Tumblr users were voicing their displeasure at the prospect, with several sites cataloguing a few of the more distraught posts, which include pictures of people crying and statements such as, “If Yahoo buys Tumblr, I will delete my blog.”
It’s clear Tumblr’s users feel a real sense of ownership and community on the site. Some expressed worries that Yahoo would put a stop to the posting of pornographic material on Tumblr; others worried that the site’s rampant reappropriation of images and video from movies and TV would be scrutinized.