YouTube teen is an up-and-coming fashionista — and a ‘marketer’s dream’

Have you heard of Blair Fowler ? She’s a 17-year-old from Tennessee, “an Opera-of-style for adolescent fashionistas,” and she’s appeared on “Good Morning America” and in the pages of Seventeen . “Her uploads, focusing on beauty how-tos, fashion insights, ‘haul’ videos (in which the vlogger goes through their shopping bags, detailing their latest finds for their audience), and personal vlogs have garnered over 61 million views,” Jezebel blog repo…