After the initial outpouring of alerts and R.I.P. tweets, celebrities chimed in expressing their admiration and gratitude for Clark and sadness over his passing. Larry King, for instance, tweeted:
Dick Clark was a great friend, true legend, & a master journalist. Nobody did what he did better. It was a pleasure to be in his company.
— Larry King(@kingsthings) April 18, 2012
Some brands chimed in as well. Thankfully, none tried to hijack the conversation with promotions for sales. Here’s how 10 brands reacted to the death of Dick Clark:
Getting choked up all over again reading our Facebook fans’ memories of Dick Clark. Thread is here: aarp.us/HRcKhc
— Official AARP Tweets (@AARP) April 18, 2012
R.I.P. Dick Clark. xfin.tv/HNUJzR