Many organizations commemorate the legacy of Dr. Martin Luther King Jr., but poorly crafted messages can do them reputational damage. How are you marking this federal holiday?
See how these savvy communicators are crafting addresses that enthrall audiences and inspire powerful change.
Join bestselling author Mignon Fogarty from your desk for this can’t-miss webinar.
Your executive can be a wonderful asset in a PR crisis, but undisciplined blather can keep your organization in the headlines. Here’s how (and when) to tap your leaders.
To offset the tech sector’s effects on home prices in the area, the company is pledging grants and low-cost loans to develop reasonably priced dwellings—and address homelessness.
Your workplace culture isn’t just an internal concern. A discordant atmosphere can become a PR problem, too.
This week, PR Daily readers were interested in response to Gillette’s marketing campaign, the importance of social media for marketers, annoying PR habits and more.
See how they’re helping MSNBC, Spotify, PayPal and ESPN gain unprecedented engagement.
Adding video to your pitch could give it the extra oomph it needs to grab journalists’ attention. However, there is a right way and a wrong way—and errors won’t be forgiven.
Answering the call for a fresh approach can be as simple as a yearly subscription.
The promoters who ballyhooed 19th- and early 20th-century circuses were the creators of modern PR. The shows under canvas have mostly vanished, but lessons remain.
Which U.S. colleges are the best for students studying communications? Find out, and then check out our roundup of current job openings.
Despite growing public distrust of social media, newshounds see online platforms as key sources of story ideas. You might think twice, though, about pitching them via Twitter or Facebook.
The banking group has faced pressure in the U.S. and abroad to address pay disparity. The unusual announcement has fired up critics and activists online; others applaud Citi’s candor.
Technology that interacts with real-life actions is no longer solely the stuff of science fiction. Consider these ways this visual enhancement can boost your marketing efforts.
