10 most valuable brands in the world

Apple holds its claim to the top spot in the latest rankings from BrandZ, although not all of last year’s contenders fared as well.

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Apple remains on top despite a tumultuous year for the brand, which has seen its stock price plummet and Senate investigations into its tax payments in recent months.

Visa replaces Verizon in the top 10, and Microsoft dropped two spots. You can check out last year’s list here.

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