10 terrific tech tools for PR pros

These apps, plug-ins and other handy helpers can streamline your workday and help you address writing and outreach issues.

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Although public relations remains a relationship-based profession, automated tools can help PR pros do their jobs more efficiently.

The tools improve mainstream digital tools, reduce menial tasks, enhance productivity and make work easier for PR pros. Even if certain automated tools were not designed with PR in mind, practitioners can still apply them to their common tasks.

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