20 captivating marketing statistics that will drive 2014

Custom, branded content and social marketing are only going to get bigger in the year to come, according to predictions from WebDAM.

Because 2013 is winding down, we can start to look forward to the trends that will drive 2014. Kudos to WebDAM for leading the look-aheads with its new infographic that looks toward next year. Here are a few prognosticative highlights:

  • 78 percent of CMOs think custom content is the future of marketing
  • Social marketing budgets will double over the next five years
  • A third of traffic from Google’s organic search results go to the first item listed

Check out the full infographic below:


PR Daily News Feed

Sign up to receive the latest articles from PR Daily directly in your inbox.