PR pros deserve a break over the holidays.
These hardworking folks rarely take time off and remain tied into their respective organizations year-round to stay abreast of the brutal modern news cycle. They tirelessly post to social media, pitch journalists and cultivate media contacts, promote corporate social responsibility efforts, and help their organizations make a splash offline and on the web.
Now, during the holiday season, it’s time to put those storytelling skills to work celebrating friends and family. Some might tell family stories in front of a crackling yule log. Others make a habit of seeing holiday fare at the theater or the local cineplex.
It’s also a time for reflection. Whether you tell the story of Jesus, the Hanukkah lamps, family histories or personal triumphs, the waning days of December provide a perfect opportunity to review and absorb the prior year.