27 blogging tasks brand managers should outsource

It’s easy to get caught up in crafting and posting content, but you don’t have to be involved in every step of the process. Here’s how you can expedite the process.

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The hard way is when you take on everything by yourself.

By “everything,” I’m talking about “the works” package of blogging. Crafting a blog post is much more than just writing text in WordPress and slapping it on the web. There should be some degree of strategy involved, including keyword research, A/B testing, social promotion and SEO.

The path to a robust and effective blog presence is long and complicated.

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