3 lessons from McDonald’s vow of healthier kids’ fare

The fast-food chain says it will take steps to improve its dietary values in Happy Meals, reducing sugars and other caloric elements. The announcement has gotten a mixed response.

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McDonald’s says it wants to get healthier.

On Thursday, it announced an initiative to make healthier meals available for children worldwide.

Today, we are announcing our new 2022 global #HappyMeal goals. Over the next several years, we’ll be focusing on nutrition criteria, simplifying ingredients, transparent nutrition information, recommended food groups and responsible marketing: https://t.co/zH5VYViyld pic.twitter.com/M4wIhDYXc3

— McDonald’s (@McDonaldsCorp) February 15, 2018

McDonald’s shared a blog post on Medium, co-authored by the head of its global nutrition initiative, Julia Braun, and Dr. Howell Weschler, CEO for Alliance for a Healthier Generation.

They wrote:

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